A TRUE AGENCY PARTNERSHIP
THAT MOVES YOU
Element is a fully integrated marketing agency that has been aligning strategy with creative execution to get better results for over 20 years. Working with us won’t be like working with any other outside vendor – because we’re not a vendor.
We want to be your partner.
A true extension of the Burke team.
WE HEARD YOU
At Element, we understand BCI Burke's mission to bring "Play That Moves You" to communities worldwide. Your in-house marketing capabilities align perfectly with our strengths, and we're dedicated to helping you grow your brand by enhancing your digital presence and generating leads. Our goal is to leverage innovative tools and strategies to maximize engagement and conversion rates, contributing to your sales targets and supporting new product launches. Together, we'll create marketing solutions that align with your vision and drive your mission forward—all while having a little fun along the way.
CREATIVE SWAGGER
Leverage the power of creative thinking and collaboration and deliver brilliant, standout work and ideas.
STAY CURIOUS
Ask why. Search more. Don’t ever think you’ve got it all figured out. Challenge the way things have always been done.
LEVEL
UP
In all areas, personally and professionally, we constantly push ourselves to reach the next level.
OWN
IT
Take ownership. When we say something will be done, it gets done. No matter what.
CONTINUOUS IMPROVEMENT
Communication is a two-way channel that fuels our journey toward excellence by continually enhancing our offerings to meet evolving needs.
OUR VALUES
ONE TEAM MADE FOR REAL RESULTS
Element has assembled the best team of pros from across the country in all marketing disciplines, giving you the power you need to reach your goals.
INTENSE WORK, INTENSE PLAY — THAT’S OUR CULTURE.
THE RIGHT MIX TO IGNITE THE REACTION YOU WANT
Utilizing Element's proprietary Total Brand Chemistry™ approach, we solve your marketing challenges by developing multichannel solutions perfectly formulated to align our teams and ignite the desired reaction between your prospects and your brand.
This approach also applies to our website development, which is rooted in results-driven strategy. And, our marketing team will have your website working hard to produce results after launch.
MARION BODY WORKS
Element collaborated with Marion Body Works to reinvent their brand and elevate their industry presence through a sales-driven marketing strategy and new HubSpot website.
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Generated new sales opportunities, doubling inbound leads year-over-year.
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Achieved a 50% reduction in bounce rate, increasing engagement from website visitors on mobile devices.
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Sales team achieved annual goals by the end of the third quarter, attributed to the partnership with Element.
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Increased online visibility, leading to an 11% growth in quality traffic within the first six months.
WEB SAMPLES
FRESH-LOCK
Wanting to stand out as a thought leader in the flexible packaging industry, Fresh-Lock partnered with Element to develop a new website with an integrated marketing strategy that delivered results above and beyond client expectations.
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Increased Google Search Impressions by 42.4%.
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Increased page one rankings from 20 to 36, nearly double that of the largest competitor.
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Increased backlinks over three times more than the largest competitor.
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Increased quantity of users who visited three or more pages by 6%.
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Increased quantity of users who engaged with the site for 1.5 minutes by 15%.
PHYCOTERRA
Element collaborated with Heliae to bring their proprietary flagship product, PhycoTerra, to the forefront of their brand through strategizing, building, and implementing a new website that would bring more value to its target consumers than the key competitors. Through an enhanced user experience, dynamic content editable by internal teams, e-commerce capabilities, and providing target consumers with access to valuable tools and data for informing their agricultural decisions, Heliae was able to enhance its brand awareness, effectively convey the product’s value to target consumers, generate new leads, and boost its sales.
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Increased sessions by 400% in Year One compared to the previous version
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Website updates allowed for organic search traffic to increase by 550%
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Users average 1m 09s engaging with the content on the website, well within the benchmark range
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90% of the top 50 trafficked pages see engagement times meeting or exceeding benchmark ranges
A STRATEGIC APPROACH TO WEBSITE DEVELOPMENT
Like everything we do, our website development approach is rooted in results-driven strategy. And, our marketing team will have your website working hard to produce results after launch.
Our Key Differences
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Your bottom line is top-of-mind
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Enhanced user experience and SEO integration
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Our design-first mentality delivers results
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We’re upfront and detailed when it comes to budget
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Forward-compatible for peace of mind
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Technology agnostic with highly-customized content management systems
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Our combination of experience: dealer networks & B2B
STRATEGY
Fueling up: defining your objectives, doing industry research, and collecting assets
APPROACH
Ready to make some MOVES? We are too.
Contact Derek to get the convo started.